FoxNext VP on turning Marvel: Strike Force into the Starbucks of mobile games

"If you think about it, say Starbucks; a lot of people spend $15 or $20 a week on Starbucks on coffee and snacks and stuff and that†™s a great value for them and they†™ll do that forever." ...

from Gamasutra News https://ift.tt/2TNMcsw